AACB partners with Cvent for annual conference

The Association of Australian Convention Bureaux (AACB) has signed an annual partnership with event technology company Cvent.

Cvent will be the exclusive event technology partner for AACB’s 30th annual conference, Destination Business Events, which will allow members and conference participants to learn the technology up close and personal.

The partnership is a first-of-its-kind collaboration for AACB.

“It’s great to have an industry partner that has a similar interest in the success of business events,” said AACB CEO Andrew Hiebl.

“Over the years, we have seen the growing demand of business events in Australia’s market and as it matures, the role of technology will play an even more crucial role. As we prepare for our upcoming annual conference in September, I welcome the opportunity to utilise Cvent’s world-class event technology, and the benefits it will bring to the conference delegates.”

Customised event website and online registration experience, onsite check-in and badging, data and reporting solutions, and a mobile event app designed to engage attendees, will be part of the collaboration delivered by Cvent.

“This is an incredible opportunity for Cvent to team up with AACB and support the growth of the business events industry in the region” said Chela Evans, director of sales at Cvent Australia.

“AACB’s conference theme, Customer Experience: Laneways to Success, aligns directly with Cvent’s mission to transform meetings and events around the world. We are proud to offer our technology and look forward to continuing our partnership with them.”

The annual conference will be held in Melbourne in September 2019.